Job Experience
Phase2, Arlington, VA | June 2021 to Present
Design Manager/Brand Designer
Design Manager/Brand Designer
•Uses artistic and creative skills to visualize design projects, while employing analytical business experience to choose and execute on the appropriate design solution
•Operationalize and implement a standard system for design delivery including ticket management, project prioritization, templates for standard design assets, and asset management systems
•Collaborate with a diverse group of stakeholders, including content developers, IT, senior management, internal business partners, and vendors
•Solve business challenges with the goal of improving experience for prospects, clients, and employees
•Serves as the primary point of contact for design (request, traffic management, resourcing, budget/quality)
Healthgrades, Madison, WI | November 2011 to December 2020
Associate Creative Director
Associate Creative Director
•Managed a team of three creatives (two designers and one writer) to develop award-winning creative for multi-channel marketing campaigns: desktop, mobile, email, display, social media, print collateral, and branding
•Developed creative briefs with account management teams to provide creative insight and strategy, which allowed me to connect with the consumer throughout their journey
•Utilized project management skills to organize team resources – across multiple projects – to meet tight deadlines
•Presented creative campaign concepts to internal stakeholders and clients
•Ensured creative was on-brand and on-strategy per creative briefs
•Managed a roster of 50+ clients
•Reviewed analytics to monitor social media success
•Recruited creative candidates for both designer and writer positions resulting in three successful positions filled
Art Director
•Led brainstorming sessions and provided creative design direction
•Guided a cross functional creative team through campaign concepting to final execution
•Fostered designers’ and writers’ skill growth
•Assisted the associate creative director in the development of creative briefs
•Prepared conceptual campaign ideas for presentation to clients
•Identified and researched industry trends
•Ensured brand consistency across all channels
Senior Graphic Designer (formerly Graphic Designer)
•Contributed to brainstorming sessions
•Collaborated with writers to develop on-brand messaging and design for optimal use across print and digital channels
•Achieved time saving results when partnered with project managers to re-examine internal process improvements (timelines were reduced from 24 to 18 weeks)
•Mentored production designers to build upon their design skill sets
KW2 Madison, WI | September 2008 to October 2011
Graphic Designer/Production Artist
•Designed for print and digital channels as well as out-of-home marketing materials such as billboards, large format banners, and bus wraps
Graphic Designer/Production Artist
•Designed for print and digital channels as well as out-of-home marketing materials such as billboards, large format banners, and bus wraps
•Maintained stringent production standards for all artwork that went through the agency
•Prepared files for print and reviewed printer proofs for final production
Education
Madison College, Madison, WI | May 2005
Associate in Applied Arts Degree in Graphic Design
Emphasis on design, typography, page layout, and print production
Associate in Applied Arts Degree in Graphic Design
Emphasis on design, typography, page layout, and print production